If so, youre off to a good start. Darrell Franklin. These examples can be used as templates for inspiration when making your own personal brand statement. I'm very patient and take recruiting new people for suitable positions very seriously. Sadly, some people don't know who they are. Keep reading to see 10 creative personal brand statement examples to inspire you and learn tips to craft your own. Im a modern, fearless, digitally-driven and globally savvy brand / business leader with over 15 years of experience representing two of the most exciting, influential consumer brands in the world. Here are three types of words that describe your personal brand. , but they can definitely support it. Then I figured out why. Instead, highlight words that represent your personal, authentic brand. If you aren't getting the callbacks you'd hoped for, then this is for you (and it's free). Its also important to understand why the client feels this way and to explain how these characteristics are applied in real-world examples. About Me: I was awarded the title Top Graduating HR Student at my college for my leadership and passion for the field. A solid personal brand statement example would be: "I help your brand gain visibility online.". Check out these personal branding examples to see how other people pull this off successfully! personal brand is one of your most important assets. You can use descriptive words in your headline to give people an idea of what youre all about just make sure theyre honest! 2. Frankly, it can make all the difference in short-term job searches as well. Our free tool helps you promote and enhance your personal brand online. Youll see most professionals on LinkedIn describing themselves with personal brand adjectives, but thats not really the best way to convey your brand. It can't be more or less than 3. Explain why you chose them. This can help you guide your answer to one that is relevant to the job while still being true to yourself. They dont drone on and on, instead, they get right to the point and let the details get sorted out later. that could potentially compromise your internal moral compass or professional What makes Chriss statement stand out is the scale he cares about and his focus on inclusivity by expanding the scope of his business to the world. "I help thought leaders write great books in just 90 days. A personal brand statement will not help you much if you are not telling people what it is. It's about content that's useful, helpful, and relevant to patients. But even more than that I seek to inspire and lift people and processes up. Can you be counted on to do the right thing? Keep in mind that the brand statement is only supposed to get people interested, and not say everything about your professional career. Make sure to keep it consistent across platforms, however, because using the same sentence every time will help others remember it and associate it with you. The following 6 steps will help increase your self-awareness, define the competencies you need, and strengthen your personal leadership brand. Theyre wrong you have way less than 30 seconds to make your first impression on a hiring manager, prospective client, or somebody you meet at a networking event. theres a fine line between letting your achievements speak for themselves and boasting. It can be hard to know where to start with your personal brand. Since it is such a powerful marketing tool, you are going to want to spend enough time on it to make it fantastic and ensure that it projects exactly the image of you that you want. It isnt evocative, but it works. Even though you want it to stand out, remember that using excessively large or technical words may alienate your audience. :). thinking and good judgment in times of stress. Additionally, a CEO's reputation plays a vital role in attracting employees to a company (77%) as well as motivating them to stay (70%). This doesnt mean you shouldnt make yourself available, just dont go crazy with it. Taking your personal brand statement and making it easily found will help share what youre all about, even if someone doesnt have a lot of time to look at your profile. Use personal brand adjectives sparingly and in conjunction with verbs to craft your professional image without coming across as arrogant or desperate. Your email address will not be published. People expect this, and you shouldnt shy away from having these influence your brand statement. Having a professional philosophy and a solid professional track record are more effective than calling yourself results-oriented or something similarly canned. Its advanced, so Id recommend focusing on the first three aspects of your personal brand: skills, personality, and motivation. Give your company a competitive edge and your team a professional boost. You should be respectful of their time and yours. It acts as a mission statement for his career and what he values. Thats the long and short of it. Think about the ways you excel in being collaborative in your work environment LinkedIn profiles have reference sections where people can say nice things about you. For more information, visit: https://employedhistorian.com/cookie-policy/, How to write a personal brand statement that actually works. As with anything, these should be looked at through the lens of your own experience. 5 Words to Describe Yourself When Building Your Personal Brand Be authentic and true to yourself so that your personal brand is the real you. I build communities and evangelize for the things I believe in. Its important to have a professional philosophy and solid professional track record. Thats simple, succinct, and its enough of a teaser to get a response like: Wow, tell me how you do that. Thats your invitation to elaborate on your 30-second elevator pitch. In the end, its not the exercise of boiling this down to ONE word, its about gaining clarity around your point of differentiation; who you are, what you stand for and where you add value. Take your values and goals and wear them on your sleeve (or your personal brand statement). Beyond a simple tagline, your three words should reinforce who you are as a company. Denise Duffield-Thomas is another example of exceptional personal branding. At the core of his personal brand is a beautiful portfolio website, made in Webflow. Take a moment to think it through, and then once you've got them, write them down and tell someone, your manager, friend or loved one, what these . These three words are essentially your personal brand and should be a way to define your personality along with your professionalism. This is particularly helpful for recent grads who may not have much work experience. We expect that with correspondence with a bank, not a person. To help you understand this concept, keep educating yourself on how it ties in with your professional goals. Hi Shelly, interesting in that of all the major words in the three categories you describe, I see four. My word is Impact. Dont try and shoehorn your statement into a format that doesnt work for you. I never imagined how this question would resonate with people. Without them, you're just pressing on the gas without looking. So, perceive how your brand influences your customers' life and create a special effect. It can be a brand name (like your company name) but you may only use a proper name . If you want to put your projects front and center, then you can make it seem more sincere by pairing it with personal brand concepts that denote some humility, like curiosity or self-improvement. Using descriptive words for your personal brand can come across as inauthentic and self-serving, so you need to use them sparingly. Why? With more and more people developing their personal brand statements, some common trends are starting to emerge. He was thrilled! You can practice this easily. Its important to let your accomplishments speak for themselves. Thank you Mrs. these 5 words describe you both professionally and personally. Define who you are. I work with creative women who have a . Time and time again we see people spend hours crafting and refining their personal brand statement, only for them to just put it on their website. How you handle tough ethical dilemmas can speak volumes (These three words, like The Beatles, are most effective when united.) This resource gives you 175 of the most impactful marketing words (good and bad), organized into ten categories for easy reading. Your personal brand statement should be short enough to fit on one line on your business card. Consider your qualities. It should be short and catchy but also contain enough compelling information to convey your value and show your personality. First it is important to understand that you want to convey powerful ideasthe words themselves are just a means to that end, so dont stress out over finding a single perfect word or phrase to describe you. Consider Debbie Levitt uses a reference point that a lot of people would immediately understand Disneys Mary Poppins to tell the story of what she does and how she does it. Synonyms that are currently popular A person who is stylish or follows current fashion trends is described as chic. Finally, look at your three lists of words, and see how you can combine them into a short sentence or phraseno more than five words. Elizabeth Morgans personal branding statement speaks to her passion for HR and the time that she put into developing relationships on LinkedIn. I am straightforward and reliable, and I support others with compassion. Character points to strong moral and ethical principles and for those that identified a word in this category, it means above all else this is how they want to be known. Try telling it to a friend or significant other one time and see if he or she can easily recall the entire sentence. Those are the personality traits your brand needs to fully represent from here on out in all of its visual and verbal communications. You can leverage your ethics and strong moral compass to show how The process for identifying your ONE word is just as important as your actual ONE word. Corporate attorneys are hybrid legal advisors and business executives. Brevity begets precision. Who better to trust for a personal branding statement example than a personal branding coach? and true to yourself so that your personal brand is the real you. The reason for this question and subsequent follow-up is to learn how a client sees himself or herself. She expresses her excitement for the brands that she has worked for and establishes herself as an employee advocate. Words can't create a personal brand for you, but they can definitely support it. When people see something from my brand they think it is _________. aristocratic or having or showing fine personal qualities or high moral principles and ideals. If you want to thrive in your career, one of the best things you can do is build a strong personal brand strategy. Be sure to take note of those too and choose words are a great fit for your brand and your business. Mix and match them to create a professional persona that accurately reflects who you are. Word to the wise: theres a fine line between letting your achievements speak for themselves and boasting. If youre looking to make your personal brand more irresistible, check out these brand words that will help get you there! For networking, job searches, and overall career development, having a personal brand statement provides a lot of benefits. It will give you a clear vision of "where your going." For example, do you sell products based on the lowest price, or are you an exclusive dealer. A personal brand statement is a 1-2 sentence that sums up your brand. Follow these steps to prepare for when employers say 'Describe yourself in three words': 1. shun away from using your integrity for short-term financial gain? The "Character" category contains both the process reliability attributes of scheduled Guardians while the people-focused ones relate to friendly Idealists. Be sure to take note of those too and choose words are a great fit for your brand and your business. After I spent hundreds of hours networking on my LinkedIn, I was sourced by a Google recruiter and now sit on their staffing team. Most of our content while focused on the individual job applicant trying to get a job can definitely be used at the corporate level as well. I am very passionate about one thing: teaching people (entrepreneurs, marketers, etc) how to achieve rockstar results with their social media, especially Twitter. If theyre not interested, dont bother. Activity 1.2 What factors affect your attitude toward educational success? Troy Sandidge takes personal branding to another level by actually trademarking his own brand alias The Strategy Hacker! So they end up sounding like everyone else. ethics but could advance someone elses interests. Youre a builder of communities with your weekly newsletter, really? This is something that we need to make more clear moving forwards, thank you! Words to Describe Yourself on a Resume . Chris Do uses his personal branding statement to tell the story of his career what he achieved in the past and what hes focused on now. By honing in on these areas, you can start to build a strong personal brand that will serve you well both professionally and personally. Should you use personal brand adjectives? The first step to building your personal brand is knowing yourself and your personality. It explains what you do (value), for whom do you do your work (target audience), and how do you do it (unique selling proposition). It can make a significant difference in short-term job searches. If you have the wrong leadership brand for the position you have, or the. brand, one of the first pieces of information I seek to extract from them Make 2 lists. Heres the worst-kept secret in the world of writing: verbs work better than adjectives. You can even quote them in your headline, as long as its an honest quotebut using titles and descriptive personal brand words on yourself that fly too close to the sun will leave you. Active Adventurous Ambitious Approachable Bohemian Bold Brave Bright Bubbly Calm Candid Carefree Casual Charming Cheerful Classic Collaborative Colorful Cool Cozy Crafty Cultured Daring Delicate Down to Earth Dynamic Edgy Elegant Fearless Fun Instead of telling people everything you do or everything they will experience when they work with you, you are simplifying this to just ONE word that sends a clear message of your value! Dont stress out over finding a single perfect word or phrase to describe you. These are some of the best personal brand statement examples on social media today. When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and . The responses in this category for the large part had to do with a high level of integrity or character. Your personal brand statement is the first thing that people will associate with you so you want to start off on the right foot. I specialize in making the branding process personal. Dont procrastinate creating your statement. Think about these brand words that describe your expertise: Consider these words to describe your personality or character: Choose something to describe your motivation or drive, too: If youre careful, you can use these words to highlight your achievements or community roles, too. for your long-term career development. Personal brand statements are brief statements that summarize what you do, why you do it and what differentiates you from others in your field. . In case you want some personal brand statement examples to help guide you, there is a handful below. VA. Darrell Franklins personal branding statement makes it clear that innovation an important skill for his role is a core part of his DNA. I also invite you to join our LinkedIn group, "Personal Brand Development for Leaders" so you can learn and share with others in our community. Go through a variety of filters to zero in on the leads you want to reach. Think about these brand words that describe your expertise:A small number of people can use their achievements to fuel their personal brands in a tasteful way. For example:I help high net-worth entrepreneurs strategically invest so they can spend more time doing what they love and less time worrying about their money. B and C in case Plan A didnt work out. Have a personal website, or at the very least use social networking sites like Facebook, Twitter, LinkedIn, etc to reach potential employers and use your professional statement. You can visit https://www.danbutler.co.uk/ if you need to get a signage. Your persona is your brand. When Im not advocating for exceptional candidate experience or teaching my coworkers the ins and outs of LinkedIn, Im on Linkedin sharing professional insight, in my home office making lightweight clay earrings, or watering my plants. It is the unique combination of skills, experience, and personality that you want the world to see you. Fatma Repha From Thrifty Phat. As a former entrepreneur, I leverage the little-known tax secrets that arent taught in school, saving my clients hundreds of thousands of dollars.. There is no right or wrong answer in selecting the 5 words Activity 1.1 Write four words to describe your ideal self-concept (personal brand). CEO walks out). Thanks to people like you and J for being willing to share your incredible insights. They correspond to the four Keirsey temperaments. Thanks! Dont get caught up in thinking if you didnt pick a word that falls into a particular category you dont possess these qualities, e.g. It must only be 3 exactly. describe yourself both professionally and personally. Additional words include versatile, resourceful and adaptable. Have data-backed and tactical advice to share? the time to achieve a clients goals or needs? also lean in on the personal growth you have achieved by being collaborative. 1. Since you are adaptable and versatile in any environment, being meticulous shows a flair for paying attention to detail and using critical thinking skills in analyzing complex technical issues while also jumping in with creativity when the situation calls for it. The best brands have a clearly defined personality that is specific in their . My experience and feedback has taught me that I bring value to the teams I work with because: I speak geek, marketer, designer, salesperson, client, data whisperer and at some point I tried to learn Shriiwook (Ive always wanted to understand Chewbacca like Han did). Instead, use these personal branding statement examples as an idea-generator if you need help formatting your statement or organizing everything. And this process does not have to be overwhelming!
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3 words to describe your personal brand
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